Ssh, don’t tell my husband: A writing tip

I love Floyd Norris, the “Off the Charts” columnist for The New York Times. That’s what you shouldn’t tell my husband. However, if you’re an investment professional or financial advisor who writes, you should love him, too. Why? Because he writes clearly and in an engaging manner about markets and the economy.

You can find ideas in how Norris

• Writes his ledes, those first sentences or paragraphs of your articles, blog posts, or investment commentary—I discuss this in “Snare more readers with this technique from Floyd Norris“
• Uses charts and graphs, a key component of white papers, investment commentary, and many other financial communications
• Uses words skillfully—I discuss this in “Plain English can bring your financial topic to life”
  Vary your paragraph length like NYT columnist Floyd Norris – See more at: http://investmentwriting.com/2008/08/vary-your-paragraph-length-like-nyt-columnist-floyd-norris/#sthash.bQXhEren.dpuf

For more examples of lessons I’ve learned from Norris, read:

• “Vary your paragraph length like NYT columnist Floyd Norris“
• “Financial writers clinic: Lessons from Floyd Norris of The New York Times“