Art and mindfulness and blogging
“I love your drawing. And I liked the one you did last time, too.” This statement by a fellow student in an “Art and Mindfulness” class stunned me. It also reminded me of what I believe about blog posts that reflect the real you. Mindfulness and financial blogging can work together. 1. There are many […]
What would happen if I stop writing?
Many of you struggle to write as much as you’d like. The large number of inactive financial blogs speaks to the difficulty of writing and posting weekly (or at any frequency). That’s especially true when you face demanding responsibilities as an investment, wealth management, or financial planning professional. This struggle is why I suggest that […]
Blog your passions or your audience’s interests?
“How do I balance my passions vs. the interests of my target audience when I write for my blog?” This was a question from one of my readers. Passion vs. audience: an easy answer The easy answer? Blog at the intersection of your passions and the interests of your target audience. You’ll find it easiest […]
Powerful financial article abstracts
How do you get the most out of your financial article abstracts? I’m not talking about executive summaries for white papers. I mean formal abstracts that appear at the start of journal articles. To supercharge your financial article abstracts, you need to know your goal. In Stylish Academic Writing, Helen Sword got me thinking about […]
Have you ever…?
Have you ever struggled to interest a prospective client in your investment, wealth management, or financial planning services? It’s not easy. When speaking with prospects, a good “have you ever” question can help you to engage them in a two-way conversation. If you touch on a topic that means something to them, you’ll learn information […]