writing tests

Does your article pass these writing tests?

Are you thinking of writing an article or blog post, but feel insecure about your skill as a writer? I’ve developed some tests that can help you attract readers by communicating in a way that’s easy to read. Give your article the tests that I describe below. These writing tests can also help your other […]

Mistake Monday

MISTAKE MONDAY for June 11: Can YOU spot what’s wrong?

Can you spot what’s wrong in the Mistake Monday image below? Please post your answer as a comment. I post these challenges to raise awareness of the importance of proofreading. Spell-checking software should have caught this week’s error.

em dash vs. en dash

Em dash versus en dash, oh my!

I love my em dashes. In fact, one of my most exciting discoveries in WordPress was the symbols menu that lets me insert proper em dashes instead of double hyphens into my blog posts. Also, my assistant can tell you that I’m a real nag about inserting the proper coding for em dashes into my […]

Mistake Monday

MISTAKE MONDAY for June 4: Can YOU spot what’s wrong?

Can you spot what’s wrong in the Mistake Monday image below? Please post your answer as a comment. I post these challenges to raise awareness of the importance of proofreading. I often recommend my “read out loud” method for finding mistakes, but that wouldn’t help you to find the error that caught my eye in […]

My newsletter experiment with confirmation requests

I suspect that a significant percentage of my newsletters don’t make it into my subscribers’ email in-boxes. Every month I get a list of email addresses that “bounce,” not reaching their destination. An even larger number of subscribers fail to open any emails—possibly because my emails aren’t reaching them. The data is provided by Constant […]