Quit sending irrelevant press releases!
As the editor of a monthly magazine, I receive many irrelevant press releases. All that those press releases achieve is to annoy the heck out of me. Your lesson from this? Quit sending irrelevant press releases. Learn what topics are relevant How do you learn what’s relevant? Of course, the fastest solution may be to […]
MISTAKE MONDAY for Aug. 27: Can YOU spot what’s wrong?
Can you spot what’s wrong in the image below? Please post your answer as a comment. I had to read this twice before I spotted the big problem. I post these challenges to raise awareness of the importance of proofreading.
Do your blog posts have laugh lines?
A fashion magazine article praising laugh lines surprised me. What about all those years of magazines slamming “laugh lines” as “crow’s feet”? And, what can this reversal tell you about your blog posts? Here’s part of a crow’s feet apology in “For the love of laugh lines” in Allure (sorry, it’s not freely available online). We […]
MISTAKE MONDAY for Aug. 20: Can YOU spot what’s wrong?
Can you spot what’s wrong in the image below? Please post your answer as a comment. I post these challenges to raise awareness of the importance of proofreading.
George Orwell’s writing rules and financial writing
George Orwell proposes rules for writing that will benefit any financial writer. Here they are, excerpted from his essay, “Politics and the English Language”: Never use a metaphor, simile, or other figure of speech which you are used to seeing in print. Never use a long word where a short one will do. If it […]