stilettos

Stilettos in the gym

Something that seems out of place can command your attention. This works in writing as well as in real life. Surprise at the gym The other day, a woman walked into the mirrored stretching room at my gym wearing a body-hugging t-shirt, tights, and sneakers. She sat down and strapped on shoes with skinny heels […]

Mistake Monday

MISTAKE MONDAY for March 30: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your answer as a comment. I think you’ll quickly notice the problem.                 I post these challenges to raise awareness of the importance of proofreading.  

Andy McMorrow

Everything old is new again in advisor communications

This guest post comes from Andy McMorrow, a longtime financial marketer who has inspired some of my own blog posts. I’m glad to have his contribution about crisis communications for advisors. Everything old is new again in advisor communications By Andy McMorrow Back in the day—probably been 15 or 20 years ago—private wealth consultant Russ […]

financial crisis communications

Financial communications during the coronavirus crisis

I wish I had a magic bullet for your financial crisis communications during a time of coronavirus and big market declines. I don’t. But I want to help you, which is why I jumped at the opportunity to watch a March 18 webinar delivered by consultant Nick Richtsmeier, whose presentation at the 2019 NAPFA Fall […]

Back at beginning

Writers, go back to the beginning

Sometimes you need to go back to the beginning to find the end. That’s my takeaway from the following quote, from David L. Carroll’s A Manual of Writer’s Tricks. When you’re stuck for an ending, go back to your beginning. When stymied for a way to end your piece, go back to the first line, […]