8 ways to cut word count and boost your impact!
Cut the word count of your financial writing with 8 tips. 1. Cut paragraphs and sentences. 2. Use Hemingway App. 3. Cut adverbs and adjectives. 4. Substitute simple words for phrases. 5. Replace passive verbs with active ones. 6. Use pronouns. 7. Rethink content. 8. Read the content out loud.
MISTAKE MONDAY for September 28: Can YOU spot what’s wrong?
Can you spot what’s wrong in the image below? Please post your answer as a comment. You might not catch this mistake with a quick read. Try reading it again. I post these challenges to raise awareness of the importance of proofreading.
The Cloze test for readability
The Cloze test for readability
Pick your corner as a writer!
William Zinsser, a revered writing expert, said the following in On Writing Well: The Classic Guide to Writing Nonfiction: Every writing project must be reduced before you start to write. Therefore think small. Decide what corner of your subject you’re going to bite off, and be content to cover it well and stop. This advice […]
Focus on WIIFM, not the article
Nobody gets excited about reading an article. That’s the thought that crossed my mind when I received a newsletter that opened as you see in the image below. The person sending the newsletter had good intentions. He knew that the SECURE Act brings changes that can affect the retirement planning of his clients and […]