Why hire a writer? Three powerful reasons
You can write. You know your company, products, and services better than anyone else. You may even be a great writer. So why should you hire a freelance writer instead of writing your own article, white paper, or other piece? 1. Your project will be completed on time You’ve got lots of work to do. […]
How I work with financial advisors
Q. How do you work with financial advisors? A. I work with financial advisors as well as larger companies in investment management, wealth management, financial planning, and vendors to those industries. My work with all of these companies shares a common theme: helping people to write more efficiently and effectively for their target audiences. The […]
Guest post: Please, Without All That Jargon, What is “Search Engine Optimization”?
Search engine optimization expert Marcia Morgan and I met after a trusted friend recommended her services for one of my clients. I was impressed by how clearly Marcia explained SEO, so I asked her to share her explanation on my blog. Please, Without All That Jargon, What is “Search Engine Optimization”? By Marcia Morgan Search […]
Keep it simple–or else!
If you want your readers to understand you, keep it simple. You may be surprised by the American public’s low level of reading comprehension. More than 40 percent of adult, English-speaking hospital patients didn’t understand the following sentence: Do not take this medication on an empty stomach. This is according to Roger Lehrman’s “The Political […]
FAQ: “How to Write Blog Posts People Will Read: A 5-Lesson Writing Class for Financial Advisors”
Are you a financial professional, writer, or marketer with questions about whether “How to Write Blog Posts People Will Read: A 5-Lesson Writing Class for Financial Advisors” will work for you? You’ll find answers to common questions below. Do you have questions I haven’t answered below? Leave them as a comment or call me at 617-969-4509. Q. […]