Top five posts from the second quarter of 2013
In case you missed them, below is a list of the top five posts from the Investment Writing blog during the second quarter of 2013. The success of “Q&A format for articles” surprised me because I wrote it to satisfy my own curiosity, rather than in response to a common marketing challenge. However, when Ragan.com […]
Don’t hire a proofreader
Don’t hire a proofreader for your blog, says Michael Hyatt in Platform: Get Noticed in a Noisy World. Hyatt thinks a proofreader will cause unnecessary delays. However, he recommends that you proofread your own work. Hyatt’s advice shocked me. But then I realized, hey, I don’t use a proofreader. I check my work. I’m usually pretty […]
Margin analysis to improve your writing
Like belongs with like in your writing, as I discussed in “Key lesson for investment commentary writers from my professional organizer.” In Help! for Writers, Roy Peter Clark suggests a way that you can analyze and then reorganize your drafts so that your information goes in the right places. Step 1: Print and write in […]
Top writing tips from CFA Hartford, FPAMA, NYSSA, and PAICR
Participants in my four May writing workshops expressed their opinions on my most helpful tips. I share their favorites below, along with related links. 1. Use mind mapping to organize your thoughts before you write. You can create a mind map focused on the topic you’d like to tackle in your investment commentary, article, or […]
Financial advisor email tip: Fit it in your subject line EOM
Your email recipients are busy, so they’ll thank you for saving them time by summarizing your message in your subject line. It could be something like “Need to meet; pls reply by Friday” or “4 ways to save on taxes.” Informative subject lines let your readers quickly assess whether they should open your email. They […]