Confessions of a lousy writer—and 6 tips for you
I was a lousy writer. It’s true. I wince when I read selections from my Ph.D. thesis, Bureaucracy and Politics in the 1930s: The Career of Goto Fumio. Wordy sentences and examples of the passive voice abound. However, over the many years since I earned my doctorate from Harvard, I’ve revamped my style, using techniques […]
Blogging Q&A with advisor Lazetta Rainey Braxton
Lazetta Rainey Braxton’s plainspoken style makes her writing very appealing. She notes that writing about basic financial planning topics has “attracted DIY clients who are ready to deepen their financial planning efforts.” Her blogging experience also shows the value of sharing your content in different places, including distribution through the CNBC Digital Financial Advisor Council […]
Format your guest bloggers’ posts for maximum impact
When you go to the effort of snaring a guest writer for your blog, especially when the person is an influential “catch,” please follow some simple formatting tips. These tips will improve your readers’ experience and boost your guest’s visibility. This will reflect well on you. Tip 1: Introduce your guest Don’t plunge directly into […]
Three Decisions You Need to Make Before Setting Up Your New Blog
Elizabeth Kricfalusi’s Tech for Luddites blog makes technical topics easy for me to understand. She’s also a friend with whom I share a fondness for squirrels and Japan, where we both lived. I’m delighted that her guest post advises you on some of the first decisions you’ll make when you set up your blog. I […]
Save your trash to feed your blog
Writers often cram too many ideas and facts into their first drafts. This happens frequently in blog posts. It can even happen in longer pieces, such as white papers, scholarly journal articles, or books. You need to trim the excess to polish your final version. However, you don’t need to lose your extra content forever. […]