DEC. NEWSLETTER: Banish “learnings” and take advantage of sale on my PDF e-books
Down with “learnings”! I’m not a fan of pedantic expressions like “learnings,” so I was thrilled to read “An insightful alternative to the dreadful jargon ‘learnings’ ” by Josh Bernoff. Bernoff says, “…a large proportion of your audience, when reading about ‘learnings,’ will tune out or resist. And that doesn’t accomplish your goal of communicating without […]
MISTAKE MONDAY for November 25: Can YOU spot what’s wrong?
Can you spot what’s wrong in the image below? Please post your answer as a comment. Oh my, there are several mistakes in this! I post these challenges to raise awareness of the importance of proofreading.
Seven ways to talk your financial execs out of jargon and bad writing
Marketing and communications professionals know how to write well. However, sometimes you struggle to get your firm’s executives to recognize the power of good writing. You edit their text, but the execs put the jargon and long-winded, indirect language back in. I have seven tips for how to win over your subject-matter experts. Note: This […]
NOV. newsletter: Keep your investment commentary fresh!
How do you keep your investment commentary fresh? Having wrapped up another quarter’s investment commentary, you might be wondering how you can keep your commentary interesting, quarter after quarter. This is especially tough for long-term investors who don’t chase the latest trends. In my blog post, “Investment commentary – How do you keep it fresh?” […]
MISTAKE MONDAY for October 28: Can YOU spot what’s wrong?
Can you spot what’s wrong in the image below? Please post your answer as a comment. I hate spotting mistakes like this. I post these challenges to raise awareness of the importance of proofreading.